Collection: International EARTH Day (annual, 22nd April)

An Inspiring Call to Action: Join the Global Movement for Earth Day 2024

As the Earth faces an unprecedented environmental crisis, the call to action for collective action has never been more urgent. To mark this pivotal moment, Earth Day 2024, with its theme 'Planet vs. Plastic,' emerges as an opportunity to reignite our commitment as human race to environmental stewardship and pave the way for a more sustainable future.

The genesis of Earth Day can be traced back to 1969, when a remarkable group of visionary individuals, led by Senator Gaylord Nelson, envisioned a day dedicated to raising awareness about the deteriorating state of our planet. On April 22, 1970, Earth Day's inaugural event transformed into a global phenomenon, mobilizing millions of people to demand environmental protection and initiate much-needed change.

Over the years, Earth Day has evolved into a multifaceted movement, encompassing a spectrum of initiatives, from grassroots activism to international policy discussions. The focus has shifted from mere awareness-raising to concrete action, driving sustainable practices in every sector of society.

In 2024, Earth Day's central theme, 'Planet vs Plastic,' serves as a clarion call to action, urging us to heal the wounds inflicted on our environment and embark on a path of regeneration. This year's focus is particularly poignant, as we grapple with the consequences of climate change, biodiversity loss, and resource depletion.

To amplify the impact of Earth Day 2024, our PoM shop invites you to join the global movement by purchasing Earth Day-themed articles. These products serve as tangible expressions of solidarity and a reminder of our shared responsibility towards the planet. - We are very aware about the problems and impact onto our environment, e.g. labels like "Eco-friendly" do not automatically imply to be as such. E.g. textiles being produced 100% by conventional cotton or from sheep wool as natural fibers is far from environmental friendly (Rec.: Cotton is mainly produced in dry and warm regions, but it needs a lot of water to grow (up to 20,000 liters per 1 kg cotton)).

Our curated collection showcases a range of stylish and eco-conscious items, from apparel and accessories to home décor and stationery.

Take the opportunity to take some price benefit from our 10 pieces bundle

Each purchase contributes to the advancement of environmental causes, supporting organizations dedicated to preserving our planet's health and beauty.

Beyond purchasing merchandise, you can actively participate in Earth Day 2024 by engaging in local initiatives, adopting eco-friendly practices, and spreading awareness within your community. Together, we can make a tangible difference, restoring our planet and creating a brighter future for generations to come.

Official Earth Day website: https://www.earthday.org